Aspect Software has been recognized with the 2007 North American Outbound Dialing Market Leadership of the Year Award from Frost & Sullivan, a global growth consulting company.
The award acknowledges the company’s robust outbound product portfolio, a committed customer focus, and a leadership position in the outbound market in North America for three consecutive years. According to Frost & Sullivan’s research in the North American Outbound Dialing Market1, Aspect Software leads the outbound dialer market with 21,9% share in North America, with the next highest competitor having 15,3% market share.
The Frost & Sullivan Award for Market Leadership of the Year is given to the company that has excelled in all areas of market share leadership and has demonstrated strong strategy development and technological innovation.
Aspect Software has been recognized for its industry-leading outbound dialing solutions designed to help companies provide proactive customer service, improved collections and enhanced sales. The company’s outbound offerings include feature-rich functionality including SIP-based VoIP connectivity, call blending, browser-based agent desktop scripting tools, comprehensive reporting and analysis capabilities, as well as enhanced security.
Based on the capabilities of its outbound offerings, Frost believes that Aspect Software has positioned itself for enhanced end-user value, dominant leadership and growth in this market.
“Aspect Software offers the most comprehensive set of capabilities for maximizing outbound performance for the contact center market, and this is demonstrated in the company’s dominant market share,” says Michael DeSalles, Frost & Sullivan research analyst. “The Aspect Software product offerings each have a wide range of capabilities to strategically address the needs of customers across collections, sales and telemarketing and customer service processes. It is this robust product set that has given Aspect a competitive advantage in a saturated market.
“We also recognized that Aspect Software has made significant investments in research and development to enhance these solutions,” DeSalles adds. “For example, Aspect is fully embracing SIP-based technology and supporting open source in the contact center with Asterisk Business Edition IP PBX. Its SIP-based products allow companies to utilize trusted dialer technology, while leveraging the benefits of open source. We look forward to seeing future innovations from Aspect Software and expect the company to continue to drive the outbound market forward.”
In 2006, Aspect Software also received recognition for its outbound strategy, with the Growth Strategy Leadership Award for the world outbound dialing market. The award is presented annually to the company that has demonstrated execution of an exceptional growth strategy within the industry for all geographical locations.