AMD has outlined renewed goals for 2007 and beyond to reduce greenhouse gas emissions in its global manufacturing operations and corporate facilities and through its products. AMD’s seventh annual Global Climate Protection Plan highlights the company’s ongoing strategy and goals to reduce impact on the climate via energy-efficient products, sustainable manufacturing and operations, and corporate leadership initiatives.
Since publishing its first annual Global Climate Protection Plan in 2001, AMD has exceeded its EPA Climate Leaders goal to reduce by 2007 greenhouse gas emissions by 40% through decreasing the company’s normalised greenhouse gas emissions by more than 50% since 2002.
“AMD is a leading partner in EPA's Climate Leaders program,” says Kathleen Hogan, director, Climate Protection Partnerships Division, U.S. Environmental Protection Agency. "The results AMD has experienced by reducing their greenhouse gas emissions demonstrate the benefits possible through global climate change leadership."
AMD achieved its climate protection goals by expanding its wafer fabrication operations in Dresden, Germany, which are powered by highly efficient trigeneration plants; reducing absolute perfluorocompound (PFC) emissions by more than 95% below 1995 levels; purchasing 100% renewable energy for its Austin, Texas operations from Austin Energy’s GreenChoice program; and reducing normalised energy consumption nearly 40 percent through efficiency improvements at facilities around the world.
“AMD’s commitment to reducing our environmental impact goes far beyond our operations and manufacturing, and takes a truly holistic approach to the way we conduct business,” says Imi Mosaheb, Country Manager, AMD. “Our seventh annual global climate protection plan takes a measured approach to evaluate and continually improve our global environmental efficiency, from how we run our corporate facilities to how we develop products that deliver superior performance-per-watt.
"By focusing on energy efficiency and the environment in every sector of our business, we’ve not only reduced our environmental impact, we are leading the world to energy-efficient processing from handhelds to the data centre.”
AMD’s 2007 Global Climate Protection Plan sets new goals to:
* Further reduce normalised greenhouse gas emissions by 33% (as measured by carbon equivalent emissions/manufacturing index) by 2010 against a baseline year of 2006.
* Further reduce normalised energy use (as measured by kilowatt hours (kWh)/manufacturing index) by 40% by 2010 relative to the 2006 baseline year.
* Continue to lead the industry in promoting awareness about energy conservation both from a product and corporate perspective.
A key element of AMD’s integrated approach is the company’s efforts to educate diverse audiences about energy efficiency as well as foster continued collaboration to help sustain the evolution of “green” IT innovation and procurement.
For the second consecutive year, AMD is a sponsor of the California Clean Tech Open’s “Smart Power” prize, which recognises technologies that provide both businesses and consumers with greater control over when and how their energy is delivered and used.
A founding member of The Green Grid, AMD works closely with companies across the IT spectrum, as well as with national and state government authorities like the EU Commission, the US Environmental Protection Agency, the US Department of Energy, and the New York State Energy Research and Development Authority, to identify solutions to the challenges faced by datacenter power and cooling demands.
Earlier this year, AMD announced the results of a ground-breaking study it commissioned, wherein Dr Jonathan Koomey, staff scientist at Lawrence Berkeley National Laboratories and consulting professor at Stanford University, calculated the total power used by servers both in the US and around the world. Dr. Koomey found that energy use by servers in the US alone has doubled in the last five years.