PC shipments in Western Europe totalled 11,2-million units in the second quarter of 2007, an increase of 9,3% compared with the same period in 2006. The demand for mobile PCs remained the major driver of sales of PCs, and this trend confirms the changing status of the consumer mobile PC from a "nice-to-have" device to a "must-have device".
PC shipments in the UK totalled 2,1-million units in the second quarter of 2007, an increase of 8% compared with the same period in 2006. The growth continued to be driven by mobile PCs and consumer-PC purchases.
Dell showed a decline of 7% year-on-year, while the other four leading vendors grew above the market average. Acer exhibited the strongest year-on-year growth thanks to the expansion of its channel distribution in retail.
"The leading vendors undertook an aggressive price war, marketing some mobile PCs at the value of £299.00," says Ranjit Atwal, principal analyst for Gartner, based in the UK.
Opportunity to increase PC sales in the UK exists. "Attractive broadband deals and the declining price of PCs are increasing the number of households that own a PC in the UK," Atwal adds.
PC shipments in France totaled 1,85-million units in the second quarter of 2007, an increase of 7,7% compared with the same period in 2006. The consumer market grew 19% and, similar to other markets in Western Europe, strong mobile-PC demand is still driving growth in this segment.
"Sales of mobile PCs in the consumer market reached almost 60% and high demand will continue in particular during the school and Christmas seasons," says Isabelle Durand, principal analyst for Gartner, based in France.
The PC market in France saw increased competition between Hewlett-Packard and Acer with only 18 000 units separating the two vendors. In addition, this quarter saw some changes among the top-five-ranking vendors, with NEC conceding the number four position to Lenovo. Lenovo had its best performance since the acquisition of the IBM PC business, recording double-digit year-on-year growth.
Acer retained its number one position in the mobile overall, performing particularly well in the consumer mobile segment.
Dell recorded the weakest performance among the top-five vendors, with low demand for desktop PCs from the large accounts continuing to impact results.
PC shipments in Germany totalled 2-million units in the second quarter of 2007, an increase of 5,7% compared to the same period in 2006. The consumer market saw an increase of 4,8%, while the professional segment grew 6,3%.
Shipments of mobiles PCs were up 15,5% from the second quarter of 2006, while desktop PCs market declined 2,7% year-on-year. Fujitsu Siemens was the only vendor that recorded a decline.