PC shipments in Western Europe totalled 13,8-million units in the third quarter of 2007, an increase of 17,7% compared with the same period in 2006.
The Western European market grew faster than expected as the consumer market saw another strong quarter driven by multiple "back to school" marketing initiatives and aggressive price promotions across all countries.
PC shipments in the UK totalled 2,9-million units in the second quarter of 2007, an increase of 13,6% compared with the same period in 2006.
In Western Europe, the UK showed one of the weakest performances as excess retail inventory from over forecasted Vista shipments hindered new shipments growth. In addition, PC sales in the retail market have slowed down showing the first signs of the impact of the economic uncertainty.
Overall, growth in the consumer market was lower than expected and was marginally overtaken by growth in the business segment. Demand for mobile PCs remained the major driver of PC sales as desktop PCs continued to show weak performance.
"Vendors are more than ever investing in meeting users' key requirements around mobility. As a result, this has led to mobile PCs constituting more than 50% of PCs in both the consumer and business markets for the first time ever," Atwal adds.