Abnoba’s close relationship with Microsoft and its recent accreditation as a Microsoft Certified Dynamics Partner has given Abnoba the opportunity to participate in the Launch of CRM 4.0.

By leveraging its exiting footprint Abnoba will exhibit at both locations that is Johannesburg on 19 February and in Cape Town on 21 February.
CRM 4.0 builds on the already successful CRM 3.0 providing a complete suite of powerful marketing, sales and service capabilities, all with a familiar and consistent user experience based on Microsoft office and Microsoft outlook.
Abnoba has the opportunity to demonstrate its Microsoft Dynamics CRM based solution and offers customers the opportunity to understand the business value behind CRM. “CRM is making the power of choice a reality for businesses “said Shanaaz Scharffenorth Abnoba Operations Director .CRM 4.0 enables a greater user experience as well as exceptional business value.
CRM 4.0 brings to market an advance platform with tools that allows one to create a 360 degree view of customers relating to sales, marketing and service management. This solution supports both small customers and large enterprises.
Abnoba intention is to introduce CRM to both new and existing customers, whether small or large leveraging CRM ‘s ability to integrate and collaborate with Microsoft office Microsoft SQL Server Office Communicator Server and other technical investments that customers have made already. This allows customers to use technology the way they work .
Fairoz Jaffer, CEO of Abnoba, says: “Built on a highly flexible platform Microsoft Dynamics Business software provides solutions that’s is easy to adapt as your business changes and develops."