Graphic design professionals now have a better, faster way to create vivid, colourful advertisements, marketing pieces and sales proposals with the Xerox Phaser 7800 colour laser printer.
“Packed with colour quality tools, extensive media handling capabilities and professional finishing options, the Phaser 7800 produces jobs quickly and offers precise control over colour matching, allowing creative shops to beat deadlines and exceed client expectations,” says Ernest Leong, OPB product manager in the Xerox division at Bytes Document Solutions, the Xerox distributor in sub-Saharan Africa.
Printing at 1200 x 2400 dpi, the Phaser 7800 brings out fine details in images, photos and graphics. Core to the printer are its colour matching capabilities, a must-have for graphic designers.
The device is equipped with the PhaserMeter Colour Measurement Device powered by X-Rite and Adobe PostScript 3, offering colour accuracy print after print, saving time and money. The Phaser 7800 has also been licensed by Pantone for optimal colour reproduction of industry standard Pantone Matching System.
The 45 pages per minute (ppm) printer handles a wider range of media weights – from 75 to 350 gsm – and more sizes than competitive printers. Creative professionals can push design boundaries with heavyweight stocks for books and calendars, and non-traditional sizes for postcards and photos. Automatic two-sided printing is a standard feature and doesn’t slow down print speeds.
“Designers can put the finishing touches on their work such as professional booklet making, creasing and hole punching,” says Leong. “Finishing options can be customised to meet specific workload and application needs.”
A colour touch screen makes navigation simple – users can view toner levels and print jobs in the queue. Green benefits include low-melt EA Toner and Hi-Q LED print engine technologies to reduce energy consumption. The heat-efficient fuser allows for start-up time of less than 15 seconds and uses less power in standby mode than conventional fusers.