Many gamers love to pre-order their games online so that they can get their hands on the game as soon as it is launched, and this usually requires the use of a credit card. However, CNA’s revamped Web site makes online purchases that much more accessible to gamers through the Edcon Group’s credit products.
David Gibbons, Edcon’s e-commerce executive, who is spearheading the group’s online retail offering, says gamers with an Edgars or Jet account can now purchase gaming hardware, software and accessories online 24/7 from CNA and benefit from affordable repayments.
“The new site opens up online shopping to the group’s almost 3,9-million existing account holders. Customers will also be able to earn Thank U points on all online purchases,” he says.
“Buying games can be difficult for gamers, as the major AAA titles often release during the same month, which sometimes forces gamers to choose which games they want to play first according to what they can afford,” he says.
With account purchases, gamers can now buy all the titles they want at one time and pay them off over several months.
The site has a new, fresh look and is easy to search with thousands of products already on offer across four product categories: books along with 10 000 e-books; games; movies; and music. CNA is growing the site’s inventory continuously.
Recent research from World Wide Worx, commissioned by Google, indicates online retail is becoming increasingly popular in South Africa, growing around 30% per year with no signs of slowing down.
“Opening up e-commerce to our entire base of account holders is another positive step to growing the Internet economy in South Africa,” says Gibbons.
A survey from local gaming site MyGaming shows that of the 1 045 respondents, over 80% indicated that they shop online. Gibbons says the new CNA site increases the options for payments on games, making gaming more affordable with easy payment terms.
Along with the new design, CNA has re-engineered its entire e-commerce process.
“The e-commerce platform that powers the site is new and far more powerful than the previous system. Furthermore, we’ve changed the logistics process and will now hold stock in a centralised warehouse as opposed to distributing products from stores, resulting in a more efficient fulfllment process” he says.
Gibbons says CNA’s site is secure, uses SSL security and is verified by Entrust. Purchases can be made using a credit card or store account, with a one time pin on account payments adding to users’ security.
Gamers can take advantage of special offers running online from 22 June to 15 July. For example, there is a saving of R250.00 on the PSP 1000, which is now R949.90.
Delivery will occur nationwide within three days, on average. The delivery charge on all purchases over R350.00 will be waivered; otherwise a R55.00 delivery fee will apply.
Customers with any queries can contact the customer service call centre on 0860 262 289 and return any online purchases at their nearest CNA store.