Commuter TV channel, Massiv 3GTV has confirmed that is has been flighting the controversial Nando’s ad that sparked controversy for its xenophobic theme.
The ad has been playing on Massiv 3GTV nationwide in all taxis and buses since 11 June.
“The ad has been very well received by commuters,” says Greg Bruwer of Massiv TV. “As a channel, we love the Nando’s creative, and their entrepreneurial spirit. We support the campaign, and are happy to allow it to clearly disseminate its message to a relevant and poignant target market.”
The ad is part of Nando’s Diversity campaign, where the brand forces South Africans to question xenophobia and intolerance, noting that all South Africans are foreigners. The campaign has been banned by various national broadcasters.