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Samsung launches global app competition

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Samsung Electronics has introduced the Samsung Smart App Challenge 2012, a global app competition aimed at boosting the mobile ecosystem for Galaxy Tab and Galaxy Note users.

The contest is divided into two categories: Samsung Apps Super Apps;  and Best S Pen Apps.

A total of 80 entries will be selected as winners, receiving a record total of $4,08-million in prize money along with a variety of promotional benefits.

The challenge is open to all mobile application developers across the globe. Developers can register their apps until 30 September 2012.

“Given the size of prize money and a variety of other benefits, we expect the competition will foster the growth of the ecosystem for Galaxy Tab and GALAXY Note applications,” says Craige Fleischer, director of mobile communications at Samsung Electronics SA. “Since their launch, the Galaxy Tab and Galaxy Note, along with Samsung Galaxy smartphones, have become must-have items for the smarter lifestyle.

“The Samsung Smart App Challenge will greatly enhance application choices for these devices so users can enjoy a richer experience.”

Contest entrants will be divided into two categories. In the Samsung Apps Super Apps segment, winning entries will be decided by the public, with the 30 most downloaded games and 30 most downloaded non-game apps winning a share of the prize money. In the Best S Pen App segment, a panel of judges will decide the winning entries, which will consist of 20 innovative applications which use S Pen’s functionality in interesting and experiential ways.

Winning entrants will be rewarded with the prize money as well as a range of promotional benefits through Samsung’s global channels. They will be given a chance to promote their apps through a variety of social media channels as well as other online and offline platforms such as Samsung Mobile, Samsung Apps and Samsung Developers.