South Africa has 23-million smartphone users and 57% of all Internet traffic comes from mobile devices. It’s predicted that by 2019, there will be an estimated monthly data consumption of 7Gb. 
Dialdirect Insurance is responding to this unprecedented growth in mobile penetration by offering 500Mb of data for customers to manage their insurance policies online.
According to Warwick Scott-Rodger, head of Dialdirect: “We launched our online sales and service capabilities last year where customers can go online to buy insurance, amend their policies, add cover, delete cover and submit claims.  Data is the cherry on top so to speak – it makes our self-service functionality even easier.”
With this data, customers can activate their online account profile, update their risk information, manage their insurance policy, download policy documents, read their policy book, navigate to inspection and assessment centres, upload inspection and tracking device certificates, access emergency contact numbers, submit a claim online and chat to an insurance consultant online.
“Self-service is the future of customer service and companies who don’t offer a do-it-yourself solution will fall short. It’s the age of ease and today’s consumer wants control.  Giving customer’s the power to go online and manage their policy also has cost saving and risk mitigating benefits because much like computer backups, your insurance is only as good as your last update,” says Scott-Rodger.
To earn data, customers will be asked to activate their online account profile and confirm their risk information.