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VMware’s AirWatch sees massive growth

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IDC has ranked VMware AirWatch as the largest enterprise mobility management (EMM) vendor in terms of market share for 2015, growing 83,8% from 2014 through 2015.
AirWatch had the largest percentage of market share among the top 14 EMM vendors, at 16,5% in 2015, according to the report.
According to the report, which analyzes the EMM market in 2015, AirWatch experienced phenomenal growth.
Notably, AirWatch grew nearly 84%, while the EMM market as a whole increased by less than 30%, according to IDC, pointing to the strength and differentiation of the VMware AirWatch platform.
IDC noted this market share expansion is a result of the AirWatch integration with VMware, a unified VMware End-User Computing strategy and VMware’s acquisition of Boxer email.
Applications of new Internet of Things (IoT) use cases and VMware’s substantial channel and partner base also contributed to the strengthened presence of VMware AirWatch, according to the report.
“This report is an incredible validation of our product innovation, global scale and commitment to our customers’ successful mobile initiatives,” says Noah Wasmer, senior vice-president: mobile products, End-User Computing at VMware. “Our digital workspace strategy and commitment to delivering the most comprehensive EMM solution enabled us to outpace market growth and maintain our No. 1 position. We are honoured by this distinction from IDC as recognition of our leadership.”