Mark Davison reports from Dell EMC World, Las Vegas – Digital transformation and the impact it will have on organisations’ IT, workforces and the way they view security has been the dominant theme at this year’s Dell EMC World in Las Vegas.

Speaker after speaker has stressed this to the 13 000 delegates at this even as the company announced a slew of new modern data center innovations, which it says each serve a specific and meaningful role toward helping customers realise their goals for digital transformation.

“Digital transformation will change fundamentally how every business in every industry is built and operated, and how it interfaces with customers,” says Jeremy Burton, chief marketing officer at Dell EMC. “The unprecedented amounts of users, applications and data volumes will simply break traditional infrastructure. To succeed in this new digital world, companies will require an IT transformation.

Today’s new announcements from Dell EMC help customers along this path by basing their IT on a modern architecture as the foundation for a hybrid cloud. Today’s announcements also make it easier for companies to buy from Dell EMC through the adoption of a cloud-like pricing model. Customers can scale up or scale down their environments, only paying for what they use at the component level, or at the data center level.”

Companies behind the IT transformation curve are those that are held back by legacy infrastructures, Burton says. As organisations look to digitally transform, IT maturity may be a deciding factor for determining which companies win.

In fact, the new Enterprise Strategy Group (ESG) 2017 IT Transformation Maturity Curve study commissioned by Dell EMC shows that 85% of the most mature organisations believe they are in a “very strong” or “strong” position to compete and succeed in their market over the next few years contrasted with 43% of the least mature companies.

However, making any progress in IT maturity drives agility, innovation and improved business outcomes.

“The digital transformation mega trend will only intensify, reinforcing the need to start the IT transformation journey now,” says David Goulden, president, Dell EMC. “Dell EMC is the ideal partner to help customers take this first step. The creation of Dell EMC has rapidly accelerated our ability to develop and deliver technologies that will underpin the next wave of innovation and progress for our customers.”

IT-Online will report on the various product launches and keynotes during the course of the day.