bidorbuy.com, a Delaware company and the parent of Africa's largest online marketplace, bidorbuy, has acquired a 22% stake of Jump Internet Technologies, a company operating a South African online shopping comparison web site, Jump Shopping.

Andy Higgins, MD of bidorbuy.co.za, believes that the synergy between bidorbuy.co.za and jump.co.za has resulted in a natural progression towards this relationship.
"bidorbuy is committed to improving consumer experience," he says. "By enabling buyers to do comparative online shopping from the comfort of their home, it puts the power back into the hands of the consumer."
As bidorbuy strives to enhance the online buying experience by making it easier, safer and more convenient for buyers, it believes that Jump Shopping complements this offering while at the same time providing a valuable performance based marketing tool for online merchants, Higgins adds.
bidorbuy.co.za currently generates more than 4-million page impressions and receives over 300 000 unique visitors each month.  With more than 180 000 registered users and over 9 000 sellers, more than R5-million in turnover is produced monthly via its online marketplace.
Jump Shopping provides South African merchants with an online platform to display their products and in doing so gives online consumers the ability to search for and compare prices from South African online merchants.  The number of stores currently listed in the online shopping directory is close to the 600 mark and according to MD Albert Bredenhann, the list is not 100% complete as all online stores are yet accounted for.
"Although we strongly believed in our brand since the initial launch of the search engine in 2006, we feel that the investment from bidorbuy will not only help us grow our business, but will further aid in boosting e-commerce in South Africa, giving online merchants the recognition they deserve.  We are very excited about what the future holds for Jump Shopping." says Bredenhann.
Jump Shopping will continue its drive to increase the visibility of online stores in South Africa and to offer consumers comparative online shopping.  Jump Shopping's revenue model is based on CPC (Cost per Click) similar to Google, whereby online merchants only pay for online leads generated from Jump's website.