At Collaborate 07, Oracle announced the Oracle Application Integration Architecture, an open, standards-based platform for business process management across Oracle, third-party and custom applications.

As part of the Oracle Application Integration Architecture, Oracle is delivering pre-built integrations across Oracle ERP, CRM and industry applications using a common object model and an open, Business Process Execution Language (BPEL) based platform.
The Oracle Application Integration Architecture will be open to the industry so ISV’s can use it to integrate with Oracle Applications and customers can extend the platform to their legacy applications.  The common object model is the same object model to be used in Oracle Fusion applications. Additionally, customers will be able to extend the object model and have those extensions protected during upgrades.
As part of the Oracle Application Integration Architecture, Oracle plans to deliver horizontal and industry specific Process Integration Packs, which provide pre-integrated business flows across Oracle’s portfolio of applications.  Each Process Integration Pack will leverage the Oracle Fusion Middleware SOA Suite and use a methodology that should enable a quick implementation by customers or partners.  By offering pre-built, integration packs, Oracle intends to help significantly reduce the cost to deploy and maintain integrations, while supporting a more adaptive application infrastructure.
The initial process integration packages that will be available include:
* Oracle’s Siebel CRM On Demand Integration Pack for Oracle E-Business Suite, which is intended to support the opportunity-to-quote process and includes auto conversion of opportunities to quotes and quotes to orders; and
* Oracle’s Siebel CRM Integration Pack for Oracle E-Business Suite Order Management, which is expected to support the order-to-cash process lifecycle, including capabilities for complex product configuration, inventory availability, automated order processing, price synchronisation and real time order status.
The following Process Integration Packs are planned for subsequent releases:
* Oracle’s Siebel CRM Integration Pack for i-flex FLEXCUBE Account Originations, which is intended to provide an integrated front-to-back-office banking solution that gives banks a single view of the customer and a streamlined account opening and fulfillment process;
* Oracle’s Siebel Call Center Integration Pack for Oracle Adverse Event Reporting System, which is intended to support a complete closed-loop adverse event and complaint solution from the moment of notification through reporting and monitoring, which is critical for the life sciences industry;
* Siebel CRM Trade Promotions and Deductions Integration Pack for Oracle E-Business Suite, which is expected to provide a closed-loop trade promotional process for consumer goods companies, encompassing trade promotion creation and settlement flows;
* Communications Integration Packs for Siebel CRM, Oracle Billing and Revenue Management and Oracle Financials, which is intended to support the concept-to-launch and order-to-cash processes enabling product and price synchronisation, account hierarchy management, billing activation for sales orders, bill presentation, payments, adjustments and revenue accounting;
* Multi Order Channel Management Integration Pack for Siebel CRM, Oracle E-Business Suite and Oracle Retail, which is expected to provide a uniform customer experience regardless of sales channel, and will enable customer-service and sales representatives in the retail industry to view and manage orders across sales channels;
* Siebel CRM On Demand Integration Pack for Oracle’s JD Edwards EnterpriseOne, which is planned to include support for the lead-to-order process, new account creation and maintenance process and product look up synchronisation;
* Oracle Transportation Management Integration Pack for JD Edwards EnterpriseOne, which is planned to include support for rate and route shopping during sales order entry, optimised shipment planning and consolidation, freight audit and settlement processing and carrier payment;
* Oracle’s PeopleSoft Financials Integration Pack for Oracle Financial Services Accounting Hub, which is expected to allow users in the financial services industry to consolidate information from back-office systems into the Oracle Financial Services Accounting Hub and PeopleSoft General Ledger.