Fujitsu Siemens Computers has launched a "Power of mobility" project wherein a series of high-profile individuals, heavily reliant on mobile technology, will push the company's mobile products to the limit.
It is giving its mobile devices to a number of people to use on their travels. They will submit pictures and an online diary about their experience.
The project starts with accomplished mountaineer Sorin Nistor and extreme road warrior Richard Bron. They both know how to put a device through its paces, and will be looking for the very best in connectivity, reliability and durability.
Twice a week they will record their experiences through regular ‘on-the-road’ reports.
Sorin Nistor has accumulated 40 years of mountaineering experience and taken part in six expeditions. He is taking the Lifebook P7230 on his latest expedition of the Himalayan Gasherbrum 2 – at 8 000 metres it’s the thirteenth-largest mountain in the world. He will be testing the notebook’s embedded connectivity and integrated video caera in some punishing mountain conditions, including ice, snow, high winds and high temperatures.
Richard Bron is CEO of digital media company Blueprint Digital. His customers include Hollywood movie producers, and some of the world’s largest retailers and recording artists including Robbie Williams. In a typical month he’ll cross three continents, so connectivity is crucial for keeping in touch with customers and associates around the globe, as well as his family in London.
Richard is trialling the Lifebook T4215 convertible notebook with integrated UMTS and the Pocket LOOX N110 mobile navigator.
Andrew Tsobanoglou, product manager: professional products at Fujitsu Siemens Computers, says: "Power of mobility is an innovative and exciting way to prove the capabilities and flexibility of our products, by giving them to the most demanding type of mobile user."