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Pinnacle Micro distributes Tandberg Data

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Pinnacle Technology Holdings has signed a distribution agreement with Tandberg Data, a leading
global supplier of backup and archiving technologies.

At the same time Tandberg launched its new EMEA partner programme. The multiple-segmented programme offers on-line sales tools, deal registration, multiple language support, and training.
Shane Hutchinson, Tandberg and Western Digital product manager at Pinnacle Micro, says the programme is set to help the channel provide the right storage solutions to its customers, while ensuring consistent margin levels and support
One of the key elements of the programme is its state-of-the-art deal registration system. Tandberg Data Partners can register end user opportunities to ensure a consistent margin, offer competitive quotes and protect their deals. Once logged in to the portal, partners can register deals and update the status of existing deals, keeping Tandberg Data informed of its progress.
In addition, the programme offers sales and marketing support. On-line sales tools such as presentations, product videos, collateral and artwork will enable partners to provide their customers with the right information at any time. Partners will be able to order demonstration units at a discount and receive evaluation units upon request. Special promotions will be made available to registered partners throughout the year.
Hutchinson says Pinnacle Micro "entered the storage market just over two years ago". "We are fast-gaining a reputation as one of this country's pre-eminent storage distributors. The Tandberg range adds to our Western Digital range and we believe it is going to have a material impact on our revenues generated in this market segment – as well as giving our customers a wider range of choice."