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Esquire gets a new Point of View


IT distributor Esquire Technologies, has signed a distribution agreement with Point of View, a provider of graphics cards, gaming solutions, IT products and home accessories, extending Point of View product availability in sub-Saharan Africa while expanding Esquire’s range of gaming products and accessories to meet local demand.

Mahomed Cassim, sales and marketing director at Esquire Technologies says that, under the agreement, Esquire will distribute the full range of Point of View products through its branches in Gauteng, Western Cape, Eastern Cape, Kwa-Zulu Natal and Mpumalanga and sub distributors and resellers in Mozambique, Swaziland, Namibia, Zimbabwe and Zambia.
“We offer a wide national footprint, a professional attitude toward our vendors and their ranges as well as many years experience in the industry – there was no doubt we’d fit the profile required by Point of View,” he says. “The company prides itself on a high level of customer service, as do we, and their range of offerings fits our product profile to a T.”
Point of View focusses on digital lifestyle devices adding a high level of enjoyment and quality to the mix and Cassim believes the range will quickly gain popularity due to the growing local adoption of lifestyle-oriented multimedia products.
Esquire’s channel and South African consumers will, over the next few months, be introduced to numerous Point of View products like the recently announced GeForce 8400 GS series, a range of nVidia based Graphics cards, and special bundled products that incorporate the latest games, like S.T.A.L.K.E.R.
The company will also bring Point of View GeForce FX, -6, -7 and -8 series graphics cards, legacy graphics cards, gaming cases, power supplies, sound peripherals, mice and accessories. For the home user, Esquire will host Point of View’s range of iPod speakers and accessories as well as LCD televisions and VoIP products.
All Point Of View graphic cards will be bundled with the latest games.