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Axiz is authorised IPG distributor


has appointed Axiz as an authorised HP distributor for its Imaging and Printing Group (IPG). Under this appointment, Axiz will distribute HP's wide portfolio of IPG commercial and consumer products.

“Axiz has the correct structures in place to add value to our reseller partners and their customers and also has an established distribution relationship with HP,” says Mark Perry, SPO manager of HP RSA.
“The company’s proven track record across other parts of the HP business coupled with its experience and sound customer knowledge make Axiz a perfect choice for the IPG product portfolio,” he says.
“Axiz is investing in significant resources to develop the necessary IPG skill set which will compliment the existing broad range of HP products which they already successfully distribute.”
Perry says the appointment of Axiz highlights HP's growing commitment to the South African market and further demonstrates that HP is continually looking for additional ways to reach and meet its customer demands.
“This partnership allows HP to extend our channel reach within the growing SA market with an established, reputable channel partner that enhances our value proposition.”
To minimise any overlap in product offering between IPG distributors, HP is ensuring product differentiation within the IPG product portfolio to protect existing distributor investments in the channel.
Anthony Fitzhenry, Axiz CEO, welcomes the new partnership. "The extension of our HP offering will offer Axiz huge opportunities as we endeavour to be the most valued provider of IT Infrastructure to our partners and their customers."