Packard Bell, the third largest vendor of consumer desktops in Western Europe, has launched the first small-footprint Packard Bell iMax desktop PC to offer full-size power and expandability.
Desktop sales have slowed over the past few years as consumers have adopted the portability of notebook PCs. But consumers still prefer a desktop PC as their main family computer, according to market research conducted by Packard Bell.
“They like the power, storage capacity and expandability of desktops, but dislike their bulkiness and bland looks. Desktops are usually installed in the open in the living room or the bedroom, hence the importance of size and looks,” says Emmanuel Fromont, sales and marketing vice president, Packard Bell.
“The desktop PC remains the most cost-effective solution when it comes to performance, storage and expandability. What’s innovative about the Packard Bell iMax is that it delivers the benefits of a desktop PC in a chassis that’s 60% smaller than a standard tower PC.”
All drives are set up in the front of the chassis giving quick and easy access but with a discrete and elegant stylish design.
The Packard Bell iMax has a sleek glossy black chassis which features brushed metal honeycomb side panels and soft curves. It is 60% smaller than a standard desktop chassis, yet provides quiet airflow cooling and tool-less expandability.
It is powered by an Intel Core 2 Quad processor and 4GB of memory. It has a 750GB hard drive and is available with a Blu-Ray combo drive. Peripheral connectivity is made easy with six USB 2.0 connectors, one Firewire connector and a 15-in-1 card reader. Two of the USB ports and the card reader are front-mounted for easy access.
Multimedia performance is driven by NVIDIA GeForce 8600 graphics with Microsoft DirectX 10 and High Definition 7.1 surround sound with a SPDIF connector. An optional DVBT TV tuner with remote control and optional HDMI output are also available.
In terms of expandability, it has two memory slots, and two available PCI-Express slots (16X and 1X) and one PCI slot.
Networking is provided by a built-in 10/100 LAN port and wireless networking can be added by plugging in an optional Packard Bell Wi-Pen Wi-Fi adapter. For clutter-free usage, the Packard Bell iMax comes standard with a wireless keyboard and mouse and can be associated with a 22-inch Packard Bell Maestro flat-panel display.
The Packard Bell iMax is preloaded with Windows Vista Premium and a full range of software from top-name vendors.