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Sybase SA appoints new channel partner

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Sybase SA has appointed black owned IT consulting company Edge Consulting as a channel partner for Sybase PowerDesigner, the world's number one database modeling tool, which holds a 35% share of the global market.

According to Sybase SA's channel and partner manager, Shiona Blundell, 2006 saw the beginning of a steady incline in the market's demand for planning, analysis and design modeling tools, a trend which filtered into the local market and positioned Sybase SA as one of Sybase's largest distributors of PowerDesigner worldwide.
"Sybase SA's business has grown to the extent that it has recently necessitated additional resources in the form of channel partners who have proven themselves as leaders in the supply of information management and mobile solutions to the local market," she says.
"Our products have matured and since we represent a variety of leading tier one products in the local market, we recruit partners in niche areas that can competently address this growth and ensure that these products get the visibility they deserve. This will enable Sybase to enhance its market presence and further increase revenue potential in the region."
She adds that Sybase ensures that all of its channel partners are adequately skilled on the Sybase product set to promote a collaborative effort in developing the region through the effective delivery of Sybase solutions.
Blundell says that Sybase SA identified Edge Consulting as a specialist provider of data management solutions. "Their strong footprint, high level of expertise and experience, as well as their proven delivery track record, gives us confidence that Edge Consulting's reputation as a leading IT consulting firm will help ensure that Sybase customers achieve the best return on their investment in this partnership."