Oliver Fortuin is to replace Thoko Mokgosi-Mwantembe as MD of HP South Africa, with immediate effect.
Mokgosi-Mwantembe has held this role since 2004.
Fortuin has been general manager of the Technology Solutions Group of HP South Africa since April 2007.
Before that, he was responsible for HP's services and outsourcing business in South Africa.
He is a South African national and will be based in Johannesburg.
Fortuin, who will also continue to lead the Technology Solutions Group, will report to Ken Willett, vice-president and MD of HP Middle East, Mediterranean, Africa (MEMA).
"I am extremely pleased that Oliver has accepted this position. He has demonstrated strong leadership, and sound execution. With an excellent knowledge of the South African ICT market and his exceptional passion for customers, this is a great opportunity for HP in South Africa." says Willett.