SAS Institute South Africa will be hosting international retail guru Alexi Sarnevitz later this month, where he will examine international retailing trends and look at ways that these lessons can be applied to the South African environment.
Alexi, who is the senior director of Retail Strategy for the SAS Global Retail Practice is based in the USA, and will be speaking at the 10th annual ECR Conference, which is South Africa's premier retail event. He will also be interacting with South African retailers at two high profile breakfast presentations hosted by SAS, one in Cape Town at the Radisson Waterfront on 30 of October and the other in Johannesburg at the Michelangelo in Sandton on 31 of October.
As a renowned retail industry thought-leader, Alexi believes that successful retailers today are only just beginning to truly understand their customers. The process begins by evaluating customer and sales data and then not only using this data to understanding your customers buying behaviour, but also tailoring business processes to optimise your merchandising activities. Alexi believes that the key to retail success involves linking your supply chain to your customers using intelligent clustering solutions.
"Alexi has valuable insight and a wealth of knowledge to share with South African retailers. He works closely with Retail Product Management, R&D and the SAS Regional Retail Team around the world and firmly has his finger on the pulse of what's driving the retail space," says Tracy-Ann Mooney, head of retail practice at SAS South Africa.
"No one should miss this opportunity to glean value from such an experienced speaker, SAS is proud to host Alexi here in South Africa," ends Mooney.