An online video blog aimed at keeping the pressure on world leaders at the Copenhagen climate change summit goes live today (Monday 7 December).
WWF – the world's largest conservation organisation – has partnered with Green TV and Greenfilm to create Inside COP15, a live and on-demand online video service which will operate round the clock for the two weeks of the talks.
Inside Cop15 – at http://cop15.panda.org – will cover all the breaking news stories as well as carrying comment and analysis from some of the world's leading climate change issues. In addition to the hour-by-hour story developments, Inside COP15 will also be covering all the side events, demonstrations, cultural happenings and alternative summits in Copenhagen.
"The whole point is to allow people all over the world to feel as if they too can participate in the Copenhagen climate change talks," says WWF's Martin Atkin, executive producer of Inside COP15. "The eyes of the world will be on Copenhagen, expecting a global deal on climate change, and there is a massive demand to be part of that process.
"We will be covering everything from the latest developments in the negotiations to what the food is like in the convention centre – and everything in between. These talks are a serious business, but there's plenty of room to have fun as well. We'll be avoiding the grey men in grey suits talking in jargon – we aim to be accessible and authoritative, informal and informative."
Green TV founder Ade Thomas adds: "Inside COP15 will bring the people to the COP, and the COP to the people. It's the next best thing to being there – in fact, its better, because it's be dark, cold and wet in Copenhagen in December."
Inside COP15 will be creating a number of on-demand video podcasts every day plus a live-streamed talk show each evening. All the content is free to use – anyone can grab the video and embed it on their own site.