Mobile e-mail, instant messaging and data synchronisation provider Synchronica has received a purchase order for a 50 000 user license, including hosting for a year, from a West African mobile phone service provider for its Mobile Gateway product.
The West African provider is offering mobile services in collaboration with a 20-million subscriber mobile operator to a major religious community in the region with over 2-million members.
Synchronica’s Mobile Gateway will be offered to the community as part of a subscription providing push mail and mobile synchronisation services that can be used to exchange messages on religious topics.
Carsten Brinkschulte, CEO of Synchronica, says: “Our seventh client win in this region re-emphasises that Africa is a key emerging market for next-generation mobile messaging data services. Operators are looking for new initiatives to retain customers and to drive growth in this market and they have seen that our products can be used to connect religious communities and enable one-to-many and one-to-one communication about religious news, teachings and other related topics.
“As many subscribers in the region do not have high-end smart phones our Mobile Gateway is ensures that these services can be offered across the entire spectrum of handsets including low-cost, entry-level devices.”