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Belkin to extend reseller channel

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Spectrum Multimedia, distributors of the Belkin range of products, are to extend their reseller network.

“We are looking to appoint value-added resellers who have experience in the SMB and home networking markets. This will include resellers across southern Africa,” says Shane Kennedy, product manager at Spectrum Multimedia.
“The focus of Belkin products is on the SMB and home markets. Resellers will therefore need to have experience and expertise selling into and servicing these markets.”
Belkin, a US-based manufacturer, is the world’s top-three supplier in all its product categories. The product range covers wireless networking devices, laptop bags, computer and audio cables, Apple iPod and iPhone cases and accessories, high-end home theatre cables, gaming, data centre solutions and power protection products.
One of Belkin’s key networking products is the NextNet. Belkin’s NextNet range features built-in apps such as Torrent Genie, Print Genie and backup software is also included. The router also has 3D wireless coverage, making the wireless connection more stable.
“Belkin is a leading brand throughout the world and is known for its product quality and reliability. Over 90% of its products have a lifetime warranty,” he says.
"The laptop penetration rate and the increase in availability of broadband Internet bears testimony to the increased demand for networking products. This is one of the areas in which Belkin specialises. Belkin is backed by Spectrum Multimedia, a long-established distributor of well-known brands such as TDK, Bell, Xonix and Bell phones."