TopTV is celebrating its first birthday this month and it is rewarding subscribers by giving away prizes to the value of R300 000, including a trip for two to the BET Awards in Los Angeles, the IIFA Awards in Toronto, Canada and a visit to the France 24 Studios in Paris.
TopTV believes that, although it’s had its share of teething problems, its May 2010 launch helped to shake up the pay-TV market. Since then, prices have been lowered, new software has been introduced and a previously ignored market is being catered to with specific channels
A recent survey conducted by TopTV showed that the majority of its subscribers have not had access to pay TV before, confirming that the company has been instrumental in bringing pay TV to thousands of homes across the country.
“As a young company TopTV is aware of its current challenges, but also very proud of its achievements to date,” says Elouise Kelly vice-president: marketing at TopTV. “June and July will see new developments taking place and it is then that we will be in a position to provide our stakeholders with accurate and more detailed information.”