Tele Atlas Africa, a subsidiary of TomTom and a provider of digital maps throughout the continent, is now offering its South African partners a realtime traffic product, which delivers traffic information as events happen on the roads.

TeleAtlas Africa uses a number of techniques to collect information from multiple sources and automatically fuse it to generate realtime traffic incident and congestion information.
The live traffic information in South Africa is gathered from anonymous TomTom connected GPS devices, anonymous Tracker tracking device feedback and journalistic incident reporting provided by Traffic Net.
“This new realtime traffic offering has an immense impact on businesses and lifestyles of South Africans across all sectors,” says Danny Grobben, GM of Tele Atlas Africa. “It also greatly enhances navigation, logistics, transportation planning, and other location-aware applications allowing companies to cut down on costs and drive profit.
“The partnerships with Tracker and Traffic Net allow Tele Atlas Africa to provide full coverage of real-time traffic on all the main and secondary roads across the entire country of South Africa.”