With June designated as Youth Month, Intel South Africa is proud of the results of the internship programme it has been running for the last two years.
Videsha Proothveerajh, country manager of Intel South Africa, calls the programme the “engine to power a strong workforce”.
Proothveerajh believes the secret to cultivating young, successful and innovative leaders in the competitive South African technology industry is in the creation of a sustainable cycle of consistent mentoring.
“Giving the youth the chance in the first place to add the title ‘up-and-coming leader’ to their portfolio is the cornerstone to growing and developing any organisation’s leadership structures. In essence, a wheel of empowerment is created. Great businesses need great people whose energy and ideas inspire the next wave of visionary leaders – especially on senior level.”
During times when there are literally thousands of often confusing streams of messages clogging our digital airwaves, self-belief is critical to stay the course, and internships provide the perfect vehicle for establishing a platform of self-belief through experience. The only way young people can truly believe in themselves is if they are empowered in such a way to garner experience in their chosen field of study. Proothveerajh says, at Intel, interns are encouraged to think outside the box to stay ahead in the always-changing world of technological innovation.
21-year old Meruska Moodley, Intel South Africa’s intern for marketing & PR, comments: “ In my six months with Intel I have not only learned to understand the marketing and PR in the ICT industry over and above that I have come to discover myself in the workplace, I understand my strengths and development areas. My mentors have really guided me and I now realise that university has equipped me with the knowledge and here at Intel I have been given a platform develop the skills and discover my own self-belief in what I can achieve. I feel I can only grow further from here.”