Responsibilities
- Assist with the execution of the marketing strategy
- Optimise and manage website content
- Digital advertising management
- Execution and Management of campaigns
- Monthly reporting; tracking campaign progress and success as well as on all other digital marketing initiatives
- Daily community management of Social Media platforms
- Execute and manage the content strategy / calendar
- Write briefs and work with creative team to deliver on quality creative
- Run programmatic campaigns
- SEO management
- Assisting with ad hoc tasks i.e. administration tasks
- Assistance with monthly billing recons and invoices
Skills & behavioural Requirements
- Analytical skills
- Interpersonal skills
- Business acumen
- Problem solving skills
- Team player
- Creativity
- Implementation and project management
- Attention to detail
- Confident
- Approachable
- Diligent with regards to following up/paperwork etc
- Communication skills
- Planning
- Excellent writing and editing skills
- Highly adaptable
- Deadline driven
Experience Requirements
- Minimum 4-5 years experience in Digital Marketing
- Excellent writing, editing and communication skills
- Proven ability to meet deadlines timeously with high attention to detail
- Ability to work under pressure and manage multiple demands
- Experience with B2C social media, Google AdWords and email campaigns and SEO/ SEM/ Growth hacking
- Experience with Facebook Ad Manager
- Experience using Content Management Systems
- Knowledge of Online Advertising Platforms (Google qualified & holding industry related qualifications e.g. HubSpot, Hootsuite, Facebook Blueprint)
- Knowledge of web analytics tools ( e.g. Google Analytics, WebTrends etc)
Education requirements:
University degree with marketing orientation
Desired Skills:
- web analytics
- Facebook Ad manager
- Social Media
- HootSuite
Desired Work Experience:
- 2 to 5 years