PURPOSE

To promote, project and protect the company’s reputation with all stakeholders through expert marketing and communication planning and delivery.

QUALIFICATIONS AND EXPERIENCE

  • Diploma or Degree in Marketing, Communications or Journalism
  • At least three years’ experience in handling media enquiries especially in a Government environment
  • Experience in using communication skills across the marketing and communication disciplines
  • Creative design, layout, typesetting etc.

POSITION OUTPUTS

Media Relations

  • To optimise positive coverage of the Compnay in the mass media
  • To work with the Marketing & Communications Manager and the Deputy Manager in developing and implementing a media relations strategy which promotes the Company’s good reputation amongst local, national and international stakeholders, through the mass media
  • To develop media relations plans to support specific departmental projects and priorities and ensure their expert and timeous delivery
  • To provide a media relations service to external agencies in order to promote the Company’s best interests
  • To organise events and exhibitions in order to promote the Company
  • To be aware of reputational risks and accelerate concerns to the Marketing & Communication Manager appropriately
  • To write media statements, media alerts, guest articles and briefing notes on a weekly basis
  • To conduct and facilitate media interviews in accordance with the approved Media Relations Policy
  • To carry out instructions as delegated by the Marketing and Communications Manager and the Deputy Manager.

Public Relations

  • To maximise positive public marketing of the Company among stakeholder groups
  • To identify relevant stakeholder publics
  • To represent the Company at approved public events and to deliver approved presentations on behalf of the Company
  • To identify appropriate stakeholder events for exhibition purposes, produce and implement a Stakeholder Exhibition Plan
  • To initiate opportunities in order to promote and enhance the Company’s reputation
  • To protect and support the Company’s brand image by offering advice and direction on the appropriate use of brand identity for print and other media
  • To host appropriate Company
  • events, including media briefings

Corporate Writing

  • To write and facilitate the editorial and approval processes for the production of speeches, media statements, contact and other reports, guest articles and other regular written products
  • To take charge for updating the Website and Intranet
  • To produce an electronic and / or print newsletter

Internal Communications

  • Plan, compile, produce and distribute a monthly Internal Newsletter timeously, ensuring a high standard of editorial and photographic content
  • Execute all internal communication to ensure that the organization is regularly and timeously updated on relevant industry and national matters
  • Plan, co-ordinate, arrange, execute and event-manage all matters relating to the Motlana Forum or any other internal staff forum, including co-ordination of relevant training requirements for staff
  • Co-ordinate, manage and update intranet content and ensure its accuracy, relevance and appeal
  • Provide effective event-management support, including compeering at internal events
  • Support Human Resources in planning, defining and implementing an effective Corporate Culture programme, including Change Management support

Creative Design

  • Co-ordinate, brief and execute the design of various creative outputs, including but not limited to the Newsletters, invitations, adverts, memoranda and presentations for both internal and external purposes.

Research

  • Conduct qualitative and quantitative research on various topics as might be necessary to contribute to speeches, presentations, briefing notes, media statements, guest articles, publications etc

SKILLS REQUIRED

  • Excellent written and verbal communication skills
  • Creative and critical aptitude
  • Ability to convey complex messages clearly and through written and verbal communication
  • Ability to influence and educate as well as direct other staff and various audiences on communication issues
  • Demonstrate a good understanding of reputation management and a pro-active approach to reputational risk
  • Flexibility and willingness to work as part of a team, maintaining good working relationships with staff at all levels
  • Ability to identify reputational risk and accelerate recovery plans

PERSONAL ATTRIBUTES/BEHAVIOURS/ATTITUDES ASSERTIVENESS

  • Willingness to work long hours and over weekends, including travelling frequently and for extended periods of time
  • Ability to handle sensitive or complex situations in a calm and pleasant manner
  • Mutual respect
  • Trustworthiness
  • Decisiveness
  • Strong inter/intrapersonal skills
  • Tactical and diplomatic ability
  • Analytical thinking skills
  • Team player

Desired Skills:

  • Communication
  • Creative

Desired Work Experience:

  • 2 to 5 years

Desired Qualification Level:

  • Degree

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