EMC Corporation has announced major new platforms and enhancements that span the portfolio of EMC XtremIO, EMC VMAX3, VCE, EMC VNX, EMC Data Domain and EMC Data Protection Suite products.

The world is going through unprecedented transformation. By 2020, more than 7-billion people will connect to the Internet using 30-billion devices. With people, businesses and things communicating, transacting and negotiating with each other, a new world of digital business emerges. It promises to disrupt existing business models – even those born of the Internet and e-business eras.

The world is increasingly a community of digital citizens engaging in a global network, always connected with the world’s information in the palm of their hand, living smarter more informed lives. This is resetting the expectations they have of the businesses they deal with. They expect faster more personalized digital experiences, and 24×7 access on all devices. To embrace this disruption and be prepared, organisations need to redefine themselves and adopt a digital mind-set.

The challenge this presents for CIOs is twofold. First they must start by driving out cost from existing IT without compromising service levels, while secondly using those savings to deliver new, transformative applications optimised for the digital world. Today’s EMC news is focused on the first challenge. Tomorrow’s EMC news will address the second.

EMC is introducing major updates to its industry-leading XtremIO all-flash array and the VMAX3 Enterprise Data Service Platform. Both products not only deliver breakthrough performance, automation and data service capabilities, but have been specifically designed to dramatically reduce management overhead, reducing the amount of time required to do common tasks from hours to minutes, or eliminating them altogether.

VCE is announcing a new family of Hyper-Converged RackScale Systems that enable enterprises and Service Providers to dramatically simplify the deployment of next-generation scale-out Mobile, Cloud and distributed Tier 2 applications. The VxRack System enables customers to start from dozens of servers and scaling to many thousands of servers — tens of petabytes of storage capacity while guaranteeing the highest performance and $/IOPS. Most importantly, VCE brings its proven methodology of pre-engineered factory built infrastructure with single call life cycle support to deliver a massively scaled out Hyper-Converged VxRack with the same unmatched VCE customer experience.

In addition, for those IT organisations looking to Software-Defined Storage to provide agility and flexibility for their development and operational (DevOps) environments, EMC is announcing general availability of the first fully virtualized EMC VNXe software stack (formerly known as Project Liberty). The EMC vVNX Community Edition software stack is designed to provide customers with the ability to create test and development environments based on VNXe storage without a dedicated storage hardware system and stand up multiple virtual VNXe instances cost effectively, using industry-standard server hardware.

Additionally for the VNX family, EMC is releasing a new VNXe3200 all-flash variant. Sold through EMC’s Business Partner Program network, the 3 TB VNXe3200 is one of the most affordable unified all flash arrays on the market with a starting price of under $25 000.

EMC has optimised its products to deliver cloud capabilities across its portfolio, enabling customers to leverage public, private and hybrid cloud as a low-cost and flexible storage and data protection tier. EMC is extending this further with the launch of EMC CloudBoost and EMC CloudArray software. The new CloudArray software enables tiering to cloud or object storage from the VMAX3 platform, lowering TCO by moving data to lower-cost storage.

Whether used for backup and archive, file or secondary data, CloudArray technology ensures rapid accessibility allowing EMC customers to take full advantage of the cloud’s greater scalability, lower costs and reduced maintenance.

With today’s updates to the Data Protection Suite, CloudBoost enhancements are also designed to enable EMC Avamar and EMC Networker customers to seamlessly protect data on EMC and third-party cloud services, with the tools they already use.

As businesses accelerate their use and development of next-gen, cloud-enabled applications, they have struggled to protect data across what has become the hyper-extended enterprise. As part of its ongoing strategy to protect data wherever it resides, EMC is introducing a variety of new data protection products and product enhancements including:

* New Data Domain purpose-built backup appliances and powerful new software that breaks the status quo in data protection, raising the bar for traditional backup solutions.
* Cloud-enablement of the Data Protection Suite with the introduction of CloudBoost software to protect data on EMC and third-party cloud services, and the addition of Office365 protection to Spanning by EMC.
* Data Protection Suite enhancements including universal search and enhancements to EMC RecoverPoint for VMs.
* New Spanning Backup protection by EMC expands “born in the cloud” application data protection to Microsoft Office 365. In addition, Spanning is launching the Spanning Back-up for Good Program to offer non-profit organizations peace of mind while working in the cloud.

“Business leaders across every industry are redefining their business models to meet customers online, engage through mobile devices and enable applications that are far more capable, intelligent and accessible. IT must transform, but a large part of their investment is tied up in legacy infrastructure and applications,” says Servaas Venter, country manager, EMC Southern Africa.
It’s a tale of two worlds and they must coexist. EMC is leading our customers in this transformation by helping them optimize today’s data centre so they can achieve efficiencies that lower cost and increase service levels to help ensure highly-available, always-on access to applications and data.”