TransUnion was recently recognised for its 1Check Mobile App at the 2015 South African MMA Standard Bank Smarties Awards by the Mobile Marketing Association of South Africa. The company won the category of Mobile apps at an event held on the 13th of August 2015, at the Southern Sun Elangeni Hotel in Durban, KwaZulu-Natal.

According to Kriben Reddy, Director Product Development at TransUnion Auto Information Solutions: “Mobility is a mega trend that can be described as disruptive technology and is providing unparalleled convenience and functionality for companies that are conducting business in a new era of innovation. We are thrilled at the recognition of our mobility creativity and would like to acknowledge the team that worked so hard to develop this award winning app.”

Fraud and theft in the automotive industry is a significant challenge and TransUnion’s 1Check app assists dealers to reduce these risks. TransUnion’s extensive database of over 19 million consumer records and the TransUnion Auto database – the largest database of vehicle manufacturers, financing and valuation records in South Africa – is at the heart of the app, where real-time information provides motor dealers with the ability to make instant, informed decisions.

The app includes a number of features including ‘Test Drive’ which utilises TransUnion’s Fraud Prevention Model (FPM) to enable dealers to evaluate the level of risk associated with a potential customer prior to entering into a sales negotiation, or even before allowing a customer to take a vehicle on a test drive. ‘Quick Credit’ assists dealers to evaluate the credit standing indicator of a consumer before entering into lengthy sales negotiations on a vehicle for which a consumer may, or may not, be able to obtain financing.

Additional features include ‘Verification Report’ which delivers extensive manufacturer information, SAPS interest, mileage etc., ‘Valuations’ provides the latest trade and retail valuations for vehicles and ‘Stockloader’ enables dealers to easily upload and manage stock.

“Many of these features were developed in response to requests from automotive dealers. We firmly believe that understanding our markets requirements is vital to delivering meaningful solutions whilst providing them in a format that leverages the latest technology platforms. Our TransUnion 1Check app is testimony to this and we plan to continue delivering innovative solutions that deliver real business value.” Reddy went on to say.