HP has announced two new HP Cloud Builder programmes that enable partners to leverage HP Cloud Services, the company’s public cloud, to expand their cloud practices and generate new revenue opportunities.
HP also introduced three new “as a service” offerings from HP Cloud Services that provide customers with faster time to value and simplified cloud deployment.
As part of HP’s Converged Cloud strategy, the new additions to the HP Cloud Builder programme enable global system integrators (GSIs) and value-added resellers (VARs) to offer their customers a hybrid delivery model across private, managed and public cloud environments.
HP partners are looking for new and innovative ways to assist their customers’ move to the cloud. By adopting these programmes, partners gain access to specialised personnel and training that enables them to respond faster, and drive greater profitability and innovation for their customers.
The two new HP Cloud Builder programmes, unveiled at the 2013 HP Global Partner Conference, expand opportunities in the cloud for GSIs and VARs.
HP’s public cloud partner programme for GSIs enables them to leverage tools and capabilities to simplify the cloud transition for customers. In addition, HP announced the general availability of its public cloud partner programme for VARs, which provides reward incentives to partners referring customers to HP Cloud Services.
HP’s public cloud programme for GSIs enables partners to provide consulting services, build applications or resell services leveraging HP Cloud Services. It provides partners with the tools to rapidly and reliably transition customers to the cloud.
Programme members have access to designated cloud testing environments; collaborative go-to-market opportunities; and sales, technical and support resources that expand their public cloud practices.
Deloitte Consulting LLP, a global financial services firm, and Infosys, a technology consulting and outsourcing provider, are working with HP Cloud Services and the HP partner programme for GSIs to help meet the high demand among enterprise customers to leverage the public cloud. As a result, Deloitte and Infosys have the means to help their customers solve complex business problems, foster innovation and drive growth.
“HP’s public cloud partner programme for GSIs provides global system integrators with access to HP Cloud Services to grow their public cloud practice,” says Chris Weitz, Deloitte Consulting director and leader of Deloitte’s cloud computing practice.
“Deloitte has joined HP’s public cloud partner programme for GSIs to help meet the high demand among enterprises to define a cloud strategy, move to the cloud and remain competitive.”
HP’s public cloud programme for VARs rewards partners for referring customers to HP Cloud Services and maintaining long-term relationships with annuity-based commissions. The programme helps VARs and channel partners capture new markets and attract customers through HP training, co-branding opportunities and marketing tools.
Starting summer 2013, HP will expand the programme to provide financial incentives for channel partners reselling HP Cloud Services.
“By engaging with HP’s public cloud partner programme for VARs, we are able to meet the needs of our customers by offering solutions that help them innovate and scale with their business,” says Al Chien, VP, Sales and Marketing, Dasher Technologies.
HP has expanded its HP Cloud Services portfolio with new private beta “as a service” offerings that support a reliable application infrastructure and enable customers to achieve rapid business results:
* HP Cloud Monitoring helps users identify potential issues before they impact production with infrastructure metrics, alerts and notification tools;
* HP Cloud Load Balancer optimises application response times and reduces IT management costs by distributing Web traffic across multiple servers; and
* HP Cloud DNS saves developers’ time and provides quick and easy access to a faster, reliable global DNS service by translating domain names to IP addresses using a global network of servers.
“Partners and organisations alike are strapped for resources, making it difficult to invest in the newest technologies for their customers,” says Marco Vieira, Cloud Ambassador, HP South Africa.
“HP’s partner programmes and service additions demonstrate our ongoing commitment to engage partners and clients in innovative technology capabilities, helping them to reach new markets, grow their customer base and, ultimately, ensure their profitability.”