While Apple iPad has been the clear tablet market leader since 2010, its lead is about to be eclipsed by Google’s Android devices.
This is according to Christopher Riley, CEO of The Notebook Company, who says: “We are seeing some pretty distinct market shifts and Apple’s heydays as the hands-down leader in the tablet market seem numbered.”
IDC has already reported that shipments of tablets running Google’s Android operating system will surpass Apple this year for the first time.
“There are a growing variety of smaller and cheaper Android-driven tablets from Google to Amazon.com, which are really becoming increasingly popular with consumers. It’s not just the tablet market where Apple seems to be losing traction,” says Riley.
“Samsung, arguably Apple’s biggest rival, is coming to market with a slew of tech-savvy and funky tablet and smartphone solutions, which are starting to take a bite of Apple’s market.”
While Apple might be facing more competition, Riley still believes that iPad sales will be the main contributor to The Notebook Company’s total revenue for the year.
“For the past two years Apple iPad sales have been our main sales line.
“This is changing and therefore we are also offering a wide range of Android devices. We are also suggesting big name brands when clients are looking at Android devices. We have offered low-end no-name tablets before, but we always warn clients that it is a case of ‘you get what you pay for’.”
IDC has already reported that shipments of tablets running Google’s Android operating system will surpass Apple this year for the first time.
“There are a growing variety of smaller and cheaper Android-driven tablets from Google to Amazon.com, which are really becoming increasingly popular with consumers. It’s not just the tablet market where Apple seems to be losing traction,” says Riley.
“Samsung, arguably Apple’s biggest rival, is coming to market with a slew of tech-savvy and funky tablet and smartphone solutions, which are starting to take a bite of Apple’s market.”
While Apple might be facing more competition, Riley still believes that iPad sales will be the main contributor to The Notebook Company’s total revenue for the year.
“For the past two years Apple iPad sales have been our main sales line.
“This is changing and therefore we are also offering a wide range of Android devices. We are also suggesting big name brands when clients are looking at Android devices. We have offered low-end no-name tablets before, but we always warn clients that it is a case of ‘you get what you pay for’.”