BlackBerry and Flurry have announced that Flurry Analytics for BlackBerry 10 is expected to become available by the end of Q2. Flurry Analytics is a tool developers can easily integrate with their apps to enable access to user data.
It provides developers a consolidated dashboard across multiple platforms for convenience and control with a deeper understanding of audience demographics, customer acquisition, user engagement and purchasing patterns.
Flurry Analytics will enable BlackBerry 10 app developers to establish performance benchmarks against category and overall market as well as deepen customer insights to improve monetisation and retention strategies.
“We’re excited to work with Flurry to provide our partners and developers with the Flurry Analytics SDK and the Flurry Analytics Dashboard, which will help enable them to bring high quality apps that customers can enjoy on the BlackBerry 10 platform,” says Martyn Mallick, VP of Global Alliances and Business Development.
“Flurry is proud to support the vibrant BlackBerry 10 developer community as they adopt the new platform,” says Simon Khalaf, Flurry CEO. “Flurry is equally proud to support platform providers so committed to innovation in the mobile app ecosystem.”