MTN South Africa has introduced a flat rate of 79c per minute across all networks for its prepaid customers, effective immediately.

“At MTN we pride ourselves on listening to the voices of our customers and understanding their needs, especially in tough times,” says Brian Gouldie, chief marketing officer of MTN South Africa.

“As a truly South African company, it is our obligation to ensure quality communication at affordable prices. Our new 79 cent flat promotional rate is designed to stimulate the industry to provide even more affordable services to consumers, understanding their need for connectivity.”

The 79c flat rate is accessible to MTN customers from 11 April 2014 for the next three months, with the intention to make this a permanent rate. The rate is applicable at per second rates, giving customers peace of mind that they will only be charged for the actual time they spend on calls. Through its extensive network investment, MTN will ensure that there is ample capacity available for customers.

All existing customers on MTN Pay Per Second will automatically benefit from the new rate.

“We appreciate the support that our customers have shown us. Our job is to make sure that we continue to address the unique requirements of a cross-section of the South African market. By giving our prepaid users access to a flat rate of 79c per minute, MTN is showing that it is constantly listening to its customers and redefining what mobile communication should be about,” says Gouldie.