TruTeq Wireless, a South African company that supplies over 39 GSM and CDMA network operators in 35 countries in Africa, Europe and the Pacific, has recently opened an office near Brisbane in Australia.
Tjaart van der Walt, MD of TruTeq Wireless, says the new office will bring the company closer to its Asia-Pacific and Australian customers – and reduce issues with the differences in time zones.
“We have customers in seven Asian Pacific countries and local sales, development, integration and support capabilities will enable us to add value and quick turnaround times to their business,” he says.
“A local presence also makes our wide range of products more attractive to new customers.
“Asia Pacific is a key area of expansion for us and we are looking forward to meeting new customers and forming long term business relationships. There is a focus on building sustainable business in the region that resonates with the way we do business.”
TruTeq Wireless recently partnered with Australia’s leading bank to roll out a mobile banking platform to seven Pacific island countries.
Westpac Pacific Banking launched its first USSD-based mobile banking application in the Solomon Islands in February, with Papua New Guinea set to go live soon. Westpac Pacific plan to roll out the mobile banking platform to the rest of their Pacific portfolio countries of Samoa, Tonga, Vanuatu and the Cook Islands over the coming months.
“This is a critical market for us,” says Van der Walt. “Hence our need for a direct presence.”