MTN South Africa has been named the winner of the Best Service in Telecommunications sector and the Best Call Centre in the country across all industries in the 2014/15 Ask Afrika Orange Index Awards.
“We are very proud of this achievement as the telecommunications sector is traditionally one of the hardest fought areas reflecting its importance in the connected world of today. By being recognised by these prestigious awards reflects our commitment to ensure that the customer is at the heart of everything we do.
“I wish to thank our staff for being good ambassadors of the brand, without them, we would not have achieved this milestone,” says Eddie Moyce, chief customer experience officer: MTN South Africa.
Launched in 2001, the Ask Afrika Orange Index is focused on tracking customer service in South Africa and is based on meticulous research and expert collaboration. The survey has been updated this year to include insight into customer’s emotional journey across service touch points and 13 new industry categories.
“The Ask Afrika Orange Index reflects on customer service excellence across industries. Its meticulous research and expert collaboration once again provides the foundation for in-depth discussions on service trends and diagnostics in the South African corporate and consumer landscape.
“The Ask Afrika Orange Index model evolved from extensive international literature, it was adapted, tested and validated for the South African market and is continuously updated,” says Sarina de Beer, MD: Ask Afrika Orange Index.