This year’s overall trending searches from South Africa have a decidedly global feel. Where last year’s top searches – loadshedding and xenophobia – were distinctly local issues, this year’s top searches show South African eyes are turned to the world at large, not just at home.
Google today announced its annual Year in Search – the top searches in South Africa in 2016. Previously called Google Zeitgeist, the Year in Search provides a snapshot of the trends, people and happenings that captured the nation’s interest during the year. Google also announced the top 10 “what is” and “how to” questions for the year.
The top trending searches for South Africa for 2016 include Pokemon Go, Euro 2016, Olympic Games Rio 2016 and Donald Trump. Local news only gets a look in at number five on the list – Election Results – and that could refer to the local or the US elections.
Jacob Zuma and Public Protector topped the top trending South African politicians and prominent figures list.
Mandoza and Gugu Zulu, both of whom passed away this year, topped the top trending South African celebrities lists.
Top trending overall searches:
Pokemon Go
Euro 2016
Olympic Games Rio 2016
Donald Trump
Election Results
Mandoza
IEC
Mall of Africa
Caster Semenya
US Elections 2016
Top trending South African politicians and prominent figures:
Jacob Zuma
Public Protector
Gupta family
Thoko Didiza
Mcebo Dlamini
Pravin Gordhan
Sipho Pityana
Brian Molefe
Thuli Madonsela
Khwesi
Top trending South African celebrities:
Mandoza
Gugu Zulu
Emtee
Babes Wodumo
Gareth Cliff
Nasty C
Rapulana Seiphemo
Nyembezi Kunene
Ayanda Mabulu
Duke Soul
Top trending South African TV shows:
Cash Gang
Uzalo
Muvhango
Isibaya
Idols SA
Beintehaa
Bigg Boss 9
Skeem Saam
The Voice South Africa
Antara Nur Dan Dia
Top trending ‘how tos’:
How to download pokemon go
How to build a strong business relationship
How to lose belly fat
How to heat up cosmetic oil for production
How to remove bookmarks
How to make slime
How to tie a doek
How to deal with poor confidence
How to cope with being alone
How to prepare battered jackfruit
Top trending ‘what is’ searches:
What is Pokemon Go?
What is Java?
What is globalisation?
What is a blesser?
What is Brexit?
What is the weather today?
What is meant by restorative justice?
What is research?
What is a dependent variable?
What is biome?