Alison, the free online learning pioneer has launched a new mobile-friendly, personalised platform design, enhancing user experience and strengthening learner engagement.
Founded 10 years ago today, Irish-based Alison is one of the world’s largest free education and skills training platforms, recently registering its ten millionth learner. It boasts over 1-million graduates of its courses with learners and graduates in every country.
Speaking at the website launch, Alison founder and CEO Mike Feerick says: “This is our biggest ever platform change. The new site is built with mobile learning in mind. As mobile device-led learning begins to dominate globally, we are moving to a more personalised, engaging and gamified platform.
“Our new site focuses on creating a unique individual learning experience, tailored to each user’s learning history and preferences. The new site includes avatars for users that represent their level of achievement. Learners can earn points by completing modules, which in turn acts as a method of positive reinforcement.
“For the first time, learners can rank themselves against other learners, based on what country they are in, or what subjects they are studying. Relevant notifications will appear on the student’s dashboard, as the platform becomes more interactive. And much more.”
The launch also marks the adoption of a brand re-fresh. Feerick explains: “We are excited to be combining the new website launch with a refresh of our brand. Free access to education and skills training through Alison has enabled our Learners and Graduates to make positive change in their lives. ‘Empower Yourself’ is our invitation to our members – who of course can sign up and study with Alison for free. By striving daily to give everyone the freedom to learn and the tools to succeed, our mission to improve the world through the power of education can be achieved.”
Around 14% of Alison graduates state that free learning with Alison has led to new employment, promotion and college opportunities, while 88% said graduating with Alison improved their personal confidence and 90% said it encouraged them to learn further. Alison provides more than 800 free courses on a broad range of subjects including project management, IT skills, learning languages and business management skills.