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Growing appeal for new smartphone brands

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Chinese smartphone manufacturers are driving sales with their competitively priced, high quality smartphones equipped with innovative features.
The shift in buyer preference is positively affecting Chinese manufacturers in their strategy to build desirable features at affordable prices. FastMobile is a new entrant to the market and is fast capturing market share with its high-end TrendZ1 smartphone at an affordable price.
According to Gartner, the smartphone market grew 9% in the first quarter of 2017. This shows that consumers are spending more to get better phones, resulting in the rise in average selling prices.
Huawei edged its sales volumes up, with smartphone sales amounting to 34-million units in the first quarter of 2017. Despite its P9 and P9 Plus being available for more than a year now, both smartphones continued to sell well, positioning Huawei as a dominant brand in the consumer market.
According to the report, in the smartphone operating system (OS) market, the battle is now clearly between Android and iOS. Growing acceptance of Chinese brands in the global markets, led by high-quality smartphones, is driving Android OS dominance.
The TrendZ1 is now available at R2 999.