The automotive future will be very different – although with some noticeable similarities – as the convergence of disruptive technologies, government policies and new business models usher in a new era of multidimensional competition.
This is among the findings from a major new research initiative by IHS Markit, which says a shift from buying cars to buying “mobility” will be a driving force of change in the automotive future.
By 2040, vehicle miles traveled (VMT) will have grown to an all-time high of around 11-billion miles per year (a 65% increase since 2017) in China, Europe, India and the US – the key markets examined for the study – and will keep growing. At the same time, sales growth of new light-duty vehicles will slow substantially.
The findings are part of “Reinventing the Wheel”, a multi-client, scenarios-based research initiative by IHS Markit that combines the industry-leading expertise of the company’s energy, automotive and chemical teams to provide a first-of-its-kind, system-wide analysis of the new reality of transportation. The project focuses on the world’s largest automotive markets: the US, Europe and China. It also covers India, a large and fast-growing market.
The competition between the internal combustion engine and electric vehicles, the disruptive force of mobility-as-a-service (MaaS) – such as ride-hailing – and the much-anticipated emergence of autonomous vehicles will lead to more profound changes in personal transportation than experienced over the past century combined, the study says.
“A great ‘automotive paradox’ – where more travel via car than ever, but fewer cars will be needed by individuals – will be a defining quality of the new automotive future,” says Daniel Yergin, IHS Markit vice-chairman, Pulitzer Prize-winner and project chairman. “The shift is just beginning. By 2040, the changes in transportation will be accelerating in a way that will be visible on roads and highways around the world.
“The pace and degree of this dynamic shift will have significant implications for industry, for public transportation systems and for how people get to work and live their lives – and spend their money on transport.”
“We could very well be on the cusp of the greatest transformation in personal transportation since the dawn of the automotive age,” adds Jim Burkhard, vice-president: global energy markets and mobility at IHS Markit. “Understanding the implications of such a transformation requires a broad perspective that goes beyond any single industry or market.”
The continued emergence of MaaS providers will be among the most important and disruptive forces in the future, the study says. The MaaS industry is expected to purchase more than 10-million cars in the study’s key markets in 2040, compared to just 300 000 in 2017.
“Mobility service companies will be a prime driver of shifting car sales from personal to fleet economics,” says Tom De Vleesschauwer, transport and mobility practice leader at IHS Markit. “Ride hailing has the potential to be so disruptive because it is often the most convenient for consumers and can significantly increase access to car transport, particularly in markets with low car ownership rates.”
Oil’s monopoly as a transport fuel will erode, though it will remain a major part of the automotive landscape, the study says. Market share for cars primarily powered by gasoline and diesel will still account for 62% of new cars in 2040 in the four major key markets (down from 98% in 2016) with a total of 54-million new vehicle sales in 2040, according to the study’s baseline scenario.
In this scenario, global oil demand still rises from 98 mbd (million barrels per day) today to 115 mbd in 2040 (the study also explores a more radical scenario in which oil demand in 2040 is less than it is today).
The dominance of the full internal combustion engine (ICE) will slide away, the study says. ICE vehicles still comprise a majority of new car sales in 2040 – buoyed by sales of mild to full hybrids, which still primarily rely on internal combustion engines. However, cars powered solely by gasoline or diesel will have fallen below 50% of new cars sales by 2031.
Higher fuel economy and emissions standards and the reduction in gasoline’s share of new vehicle sales will lead to a decline in aggregate gasoline demand in key markets during the 2020s, the study says, even though overall oil demand will rise.
“Oil’s monopoly as a transport fuel will erode as a new era of multidimensional competition takes hold—but it will remain a major player,” Burkhard says. “Many of its advantages as a fuel, such as its high energy density, will persist. And the size of the current automotive ecosystem will moderate the pace of change.”
Electric vehicles (EVs) will account for more than 30% of new cars sold in key automotive markets examined for the study by 2040, up from just 1% of new car sales in 2016. A key tipping point will be battery pack costs, which are expected to decline to a price point in the 2030s that will make EVs cost competitive with internal combustion engine vehicles, the study says.
Autonomous vehicles are also expected to emerge as a significant share of new vehicle sales after 2030, the study finds.
“It’s not only a matter of technology,” says Yergin. “Political, regulatory, social and psychological barriers to adoption will also need to be overcome.”
MaaS companies are expected to be among the key adopters of electric and driverless cars with a shift towards buying their own fleets as opposed to drivers providing their own cars. The cheaper cost of electricity versus gasoline, easier maintenance from fewer moving parts and the ability to utilize centralised charging depots and networks for fleet-based transportation are among the factors expected to contribute to adoption of electric and autonomous vehicles for “mobility as a service”.
“Reinventing the Wheel” also examines the impacts of the new automotive future on important industries such as chemicals and electric power. For chemicals, changes to the automotive ecosystem will deeply impact what is a major market for the industry, affect the availability of feedstocks and have critical implications for investments and competitive strategy.
“The move from ICEs to EVs offers one example of the big impacts that will result from coming changes in the automotive industry,” says Anthony Palmer, vice-president: chemical consulting at IHS Markit. “The growth of EVs as a share of new vehicle sales means decreases in demand for chemicals and plastics materials traditionally used in “under-the-hood” applications, including engineering plastics, that can withstand high temperatures, as well as for commodity plastics, used in gasoline tanks.
“But the transition to EVs also means new opportunities for chemical companies, which are preparing for the changes by investing significantly in future production for battery materials.”
The change in the use of liquid transportation fuels, as the automotive industry moves toward EVs, will also affect the chemical industry, Palmer says. “As the demand for gasoline and diesel fuel used in light-duty vehicles weakens, more refinery products will be available to serve as chemical feedstocks. Such a shift would encourage investment in naphtha crackers in the growing Asian demand centres, including China and India.”
For the power industry, greater adoption of EVs will nudge electricity demand higher in the US and Europe by 2040.With US and European on-grid electricity demand growth slowing relative to historical rates, EVs provide an uplift to the electricity market, the study says.
Although the coming decades will be a transformative period for the automotive future, the sheer scale of the current automotive ecosystem will serve as a moderating influence on the pace of change, the study says.