Chakela Hotels and Resorts, the largest consortium of independently owned hotels and resorts across Africa, has selected Sabre Hospitality Solutions as it strategic distribution provider for members.
In terms of the agreement, Chakela — which consist of 104 member hotels and resorts — will use the Sabre SynXis Central Reservations System as their distribution solution. The group will also enjoy the benefits of Sabre’s advanced technology solutions to streamline its operations and grow its footprint globally.
Sabre’s full range of digital and analytics services are among the solutions Chakela can use to identify opportunities for revenue and guest experience improvements — thanks to actionable insights. The SynXis Business Travel Solutions for corporate contracting complete the solutions, which will help Chakela improve efficiency and reduce complexities and costs.
“Our objective is to continue to grow Chakela in Africa, and throughout the rest of the world, and Sabre’s innovative technology will help us achieve this,” said Steven Bagg, managing director of Chakela. “Sabre invests significantly in its technology and is able to scale quickly to meet the needs of a growing business. It also demonstrates a deep understanding of local needs while having a global reach, making it the right partner for us.”
With its SynXis Central Reservation System, SynXis Booking Engine and Call Center solutions, Sabre will support Chakela’s growth by helping capture more bookings through its direct channels, as well as leverage the power of Global Distribution System (GDS) and other third-party distribution channels via the Sabre travel marketplace.
“The hospitality industry in Africa has grown rapidly in recent years, and travelers have a burgeoning appetite for new tools such as mobile services and social media,” said Richard Wiegmann, managing director and CCO EMEA at Sabre Hospitality Solutions. “Every year we invest in developing and delivering innovative technology that helps hotels accelerate their business, grow local partnerships, and enhance guest experience. We understand how important it is for Chakela to expand its distribution technology, and we are looking forward to helping it grow its business with our best-in-class solutions.”
More than 36 000 hotels leverage Sabre Hospitality Solutions’ technology to power distribution, reservations, property management, retailing and guest experience solutions.