Datacentrix has re-acieved its Elite Partner status with Rubrik, having been the first South African company to attain this prestigious status in 2023.

Rubrik’s partner programme requires Elite Partners to requalify every six months, while accumulating 100 points annually across several categories, including certifications, deal registrations, closed business and joint marketing initiatives.

According to Bassam Almasri, Rubrik’s director of channel and alliances: EMEA emerging markets, Datacentrix continues to work hard to meet these criteria, reaffirming its strong partnership with Rubrik.

Graeme Dendy, services manager at Datacentrix, says: “Our collaboration with Rubrik continues to grow across all engagement layers, driven by a mutual commitment to delivering top-tier data security solutions to our clients. As a global leader in cyber resilience, Rubrik’s continuous recognition by Gartner in the Magic Quadrant for Enterprise Backup and Recovery Software Solutions – positioned furthest for Completeness of Vision for the fifth consecutive year in 2024 – speaks to the progressive technology we bring to the local market.”

Almasri notes that Rubrik has doubled down on its commitment to South Africa, expanding the local team in-country and building its reach within the broader African region, commenting that the company continues to see Africa as a strategic focus, with a visit from Rubrik’s CEO, chairman and co-founder, Bipul Sinha, planned for later this year.

“Our close relationships with local partners, like Datacentrix, play a key role in helping us extend our reach within Africa. We are focused on working together to ensure that organisations across the continent can build stronger cyber resilience, developing their abilities to keep data ‘healthy’, repel cyberattacks and provide essential services during and after an attack.”