Our Client in Cape Town is seeking the services of an Intermediate Web Analytics Specialist.

This is a contract opportunity and the client is seeking candidates with at least 4 years or more in maintaining configuration and optimization of Google Analytics as well as at least 2 years in Configuring Google Search Console.

Qualifications required:
NQF Level 5, Diploma or higher in Digital Marketing/ Multimedia/ Web Development/ Information Systems or Systems Development.

Data Analytics skills required:

  • Advanced proficiency in data visualization tools such as Power BI, Google Analytics or Google Data Studio – 2 years or more
  • Strong knowledge of SEO optimization and web analytics – 2 years or more
  • Examples of SEO reports showing website ranking improvements
  • Examples of Google analytics reports showing Website traffic information

Responsibilities:

  • Configure the Client’s Portal Google Analytics setup
  • Review the Google Analytics setup on the Client’s Legacy website and the new Portal
  • Review the Client’s Web analytics business requirement
  • Provide a detailed report indicating the hours required per deliverable to complete the full scope of work
  • Configure reports, dashboards and user logins
  • Create standard reports on Google Analytics that get sent to each of the Client’s departments monthly
  • Setup and provide Website and Social Media data access in PowerBI via a Web Connector, including all available data dimensions
  • Create a hierarchy or roles on Google Analytics to manage the Client’s roles and use cases. These include: Super Admin, Admin, Analyst

Desired Skills:

  • Senior Web Analytics Specialist
  • Google Analytics Configuration
  • Power BI & Data Visualization
  • SEO Optimization & Reporting
  • Google Search Console
  • Digital Marketing Analytics
  • Web & Social Media Data Integration

Desired Work Experience:

  • 2 to 5 years

Desired Qualification Level:

  • Diploma

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