Our Client in Cape Town is seeking the services of a Senior Web Analytics Specialist.
This is a contract opportunity and the client is seeking candidates with at least 10 years in maintaining configuration and optimization of Google Analytics and at least 3 years in Configuring Google Search Console.
Qualifications required:
NQF Level 6, Diploma or higher in Digital Marketing/ Multimedia/ Web Development/ Information Systems or Systems Development.
Data Analytics skills required:
- Advanced proficiency in data visualization tools such as Power BI, Google Analytics or Google Data Studio – 5 years or more
- Strong knowledge of SEO optimization and web analytics – 3 years or more
- Examples of SEO reports showing website ranking improvements.
- Examples of advanced Google analytics reports showing Website traffic in-formation
Responsibilities:
- Configure the Client’s Portal Google Analytics setup
- Review the Google Analytics setup on the Client’s Legacy website and the new Portal
- Review the Client’s Web analytics business requirement
- Provide a detailed report indicating the hours required per deliverable to complete the full scope of work
- Configure reports, dashboards and user logins
- Create standard reports on Google Analytics that get sent to each of the Client’s departments monthly
- Setup and provide Website and Social Media data access in PowerBI via a Web Connector, including all available data dimensions
- Create a hierarchy or roles on Google Analytics to manage the Client’s roles and use cases. These include: Super Admin, Admin, Analyst
Desired Skills:
- Senior Web Analytics Specialist
- Google Analytics Configuration
- Power BI & Data Visualization
- SEO Optimization & Reporting
- Google Search Console
- Digital Marketing Analytics
- Web & Social Media Data Integration
Desired Work Experience:
- More than 10 years
Desired Qualification Level:
- Diploma