IBM and Riyadh Air have announced a major milestone in their collaboration, unveiling Riyadh Air as the world’s first AI-native airline.
Designed from the ground up without legacy patchwork, these AI-driven operations provide the foundation to transform guest and employee experiences and set a new benchmark for innovation in the aviation industry.
Riyadh Air is leveraging IBM Consulting’s industry and technical expertise, partner ecosystem, and IBM watsonx Orchestrate to operate as an AI-native enterprise from day one.
IBM Consulting served as the orchestrator behind this ambitious AI vision, bringing together 59 workstreams and more than 60 partners, including Adobe, Apple, FLYR, and Microsoft.
Using IBM Consulting Advantage, its AI-powered delivery platform designed to accelerate value creation, IBM consultants were able to help provide seamless execution of the airline’s end-to-end technology strategy.
With initial flights underway and its first commercial service expected in early 2026, the three‑year collaboration between Riyadh Air and IBM has reached a pivotal moment.
“We had a clear choice – be the last airline built on legacy technology or the first built on the platforms that will define the next decade of aviation,” says Adam Boukadida, chief financial officer of Riyadh Air. “With IBM, we’ve stripped out 50 years of legacy in a single stroke. Riyadh Air isn’t just built for today; it’s built for the future and creating a pathway for many airlines to follow in the years to come.”
Mohamad Ali, senior vice-president at IBM Consulting, comments: “By embedding AI into the very foundation of its operations, Riyadh Air is setting a new blueprint for what it means to build a modern, adaptive enterprise from the ground up.
“As a company born in the AI era, Riyadh Air is redefining what’s possible in aviation and it’s been a privilege for IBM to help make that vision a reality.”
Riyadh Air is reimagining how employees work and engage with travelers in the AI era. By infusing generative AI and agentic AI capabilities into workflows, the airline is creating a synchronised environment where people and technology deliver effortless travel.
- Employee Experience: Riyadh Air will introduce a personalized digital workplace powered by AI agents. The platform will give employees a single, chat-first entry point to HR, simplifying workflows and accelerating key employee and manager self-service capabilities as Riyadh Air doubles its workforce in the next 12 months.
- Crew Enablement: AI-powered mobile applications will create a connected and integrated employee and guest journey. Riyadh Air will use IBM watsonx Orchestrate to build an agentic AI-based concierge experience for employees that is trustworthy, proactive, contextually aware, and proposes next best actions for each persona interacting with guests. This will enable cabin and ground crews to deliver tailored service, for example, prompting staff to offer fast-track services to customers running late.
- Customer Care: Digitally driven yet anchored in human values, AI‑enabled voice bots and agent assist will help customer care agents deliver attentive, personalized support using contextual data to anticipate traveler needs and enhance the overall travel experience.
Built for efficiency from the start, Riyadh Air isn’t constrained by legacy systems or incremental productivity gains. Beginning with a completely blank digital slate, the airline is using AI to create new revenue opportunities and reinvest in innovation across its operations.
IBM Consulting implemented an enterprise performance management suite to bring together financial, operational and commercial data across the organization, automating planning, budgeting, forecasting and analysis to deliver real time insights and support data driven decision making.
By building this integrated foundation, Riyadh Air is enhancing its efficiency, optimizing route profitability and strengthening overall business performance.