The tuition-free tech academy WeThinkCode_ has launched its Generative AI Non-Technical Course.

This hands-on, beginner-friendly programme is designed to upskill professionals across industries in practical AI literacy.

The partnership aims to equip 12 000 young people in South Africa and Kenya with essential AI skills, addressing the increasing demand for AI literacy in the modern workplace.

While the first AI course offered by WeThinkCode_ focused on software engineers, this new non-technical stream recognises that AI proficiency is essential for today’s workforce.

Following the software engineering track that is training 6,000 developers, this course positions WeThinkCode_ as the leading academy for AI training. It enables individuals to understand, apply, and collaborate with AI tools responsibly in their everyday work. AI skilling provides an opportunity to enhance rather than replace work by automating routine tasks and freeing time for higher-level responsibilities.

Delivered over two weeks, participants gain skills to use AI tools for writing, research, analysis and problem-solving. No technical background is required.

“The curriculum emphasises ethics, data privacy and secure practices, ensuring professionals can adopt AI safely and fairly. The course has been tailored for HR, marketing, finance, healthcare and education professionals, upskilling them on how to integrate AI into workflows with confidence,” says Crosby Hunda, senior AI project manager at WeThinkCode_.

The programme prioritises access for women (50% target) and youth from low-income communities. Designed to attract corporates, public sector departments and professional associations seeking credible, inclusive digital transformation training. The course is free of charge to anyone looking to sign up, removing financial barriers to essential AI literacy.

“AI is no longer the domain of technologists alone. With this curriculum, WeThinkCode_ is empowering professionals across industries to harness AI responsibly, bridging the gap between innovation and everyday work. This programme demystifies AI and makes it accessible. It is about building confidence, not just competence, so professionals can lead digital transformation in their fields,” says Hunda.

 

Practical modules

The programme is designed for professionals with basic digital literacy and familiarity with common business applications such as Microsoft Office or Google Workspace. Participants need a reliable internet connection, a modern web browser and a willingness to create accounts with various AI platforms.

More importantly, the curriculum encourages an open mindset, critical thinking and a commitment to ethical AI practices.

The Generative AI Non-Technical Curriculum is structured into 10 practical modules that build confidence step by step. Core modules introduce participants to the fundamentals of generative AI, effective prompting, tool selection, fact-checking and professional communication.

Additional modules extend these skills into research, problem-solving, data analysis, responsible AI use and team collaboration.

Each module combines clear explanations with hands-on assessments, ensuring that professionals in HR, finance, healthcare, marketing and education can immediately apply what they learn in their daily work. Participants who complete the course receive a WeThinkCode_ certificate of completion.