Paystack has introduced what it says is South Africa’s first onsite card checkout for Shopify, allowing shoppers to pay directly within a business’s online checkout without being redirected to a separate payment page.
For businesses preparing for Black Friday, the update addresses a crucial part of the shopping experience: the moment a customer decides to pay. Merchants invest in bringing people to their stores, helping them discover products, and earning their trust. Sending shoppers to a separate payment page introduces another step before they can complete their purchase.
Paystack’s onsite checkout removes that step, making it easier for customers to move from choosing a product to paying for it.
“Businesses put a lot of work into getting a customer to checkout. Paying should feel like a natural part of that experience,” says Thomas McKinnon, country lead at Paystack. “We’re giving South African Shopify merchants a way to accept card payments within the checkout their customers already know, with fewer interruptions at the point of purchase.”
Shopify agencies working with local businesses are already reporting improvements. Mario Tuscano, MD of AskMario, says some clients have seen “an increase in conversion of up to 15% just from this feature alone.”
The launch comes ahead of Black Friday, when businesses prepare for increased demand and look for ways to turn more visits into completed sales.
Connecting in-store payments to Shopify
Alongside onsite checkout, Paystack is introducing a Shopify integration for Paystack Terminal, its in-person payments device. The integration links card payments made in physical stores with merchants’ Shopify accounts, supporting businesses that sell both online and in person.
For retailers preparing for Black Friday and the festive shopping season, the two updates address connected needs: making online checkout easier for customers and connecting in-store payments to the platform they already use.
“Our merchants are serving customers online and across the counter, often at the same time,” says Mechiel Couvaras, senior account manager at Paystack South Africa. “Connecting Paystack Terminal to Shopify brings those parts of the business closer together. It’s especially useful during busy trading periods, when teams need to spend more time serving customers.”