Bringing an end to a full year of declines, global flat-panel television shipments rose slightly in the first quarter, paving the way for marginal growth in 2013, according to the Monthly Worldwide FPD TV Shipment Data Report from the IHS TV Systems Intelligence Service at information and analytics provider IHS.
Global shipments of flat-panel televisions comprising liquid-crystal display (LCD) and plasma sets amounted to 47,6-million units in the first quarter, up 0,4% from 47,5-million during the same period one year earlier. This represented the first year-over-year quarterly growth for the market since the fourth quarter of 2011.
“While a less than 1% increase in the first quarter may not seem like much, it’s a major achievement for a TV market that was stuck in the doldrums throughout 2012,” says Jusy Hong, senior analyst, television research, for IHS.
“Just one year earlier, in the first quarter of 2012, shipments fell by 5% – and then continued to decline by 3,5%, 0,3% and 2,4% during the next three quarters. Even with weak results in February and March, the rise for the entire first quarter sets the stage for the global flat-panel TV market to return to growth this year, with a slight 0,4% increase expected in 2013.”
Global flat-panel television shipments started the year with a bang, rising by 11% in January compared to the same month in 2012 because of strong seasonal Lunar New Year demand.
However, shipments declined 9% in February and 3% in March as demand plunged following the Lunar New Year buying season, according to the latest IHS figures. The strong performance in January was just high enough to offset the declines during the next two months.
The market is now showing signs of rebounding, with estimated year-over-year growth of 10% in April and another 9% increase forecast in May.
LCD TVs are leading the growth for the overall market, with a 2% expansion in shipments in the first quarter compared to a year earlier. Shipments of LCD TVs amounted to 45,2-million units, up from 44,3-million.
Sales of LCD TVs are being boosted by 50-inch and larger sets, whose share doubled to 10% in February this year, up from 5% during the same time last year.
“LCD TV brands are aggressively increasing their super-larger-sized TV line-up and shipments in order to improve profitability,” Hong says. “Panel makers are following suit. This is resulting in declining prices for the larger sets, attracting more consumer interest.”
In contrast to the strong performance of LCDs, plasma sales are dropping like a rock, constraining the growth of the overall flat-panel market. Global plasma TV set shipments declined to 2,5-million in the first quarter, down a gut-wrenching 22% from 3,2-million one year earlier.
“Plasma shipments are declining because they are losing ground to LCDs in the market for super-sized TVs, especially in the 50-inch segment,” Hong says.
Global shipments of flat-panel televisions comprising liquid-crystal display (LCD) and plasma sets amounted to 47,6-million units in the first quarter, up 0,4% from 47,5-million during the same period one year earlier. This represented the first year-over-year quarterly growth for the market since the fourth quarter of 2011.
“While a less than 1% increase in the first quarter may not seem like much, it’s a major achievement for a TV market that was stuck in the doldrums throughout 2012,” says Jusy Hong, senior analyst, television research, for IHS.
“Just one year earlier, in the first quarter of 2012, shipments fell by 5% – and then continued to decline by 3,5%, 0,3% and 2,4% during the next three quarters. Even with weak results in February and March, the rise for the entire first quarter sets the stage for the global flat-panel TV market to return to growth this year, with a slight 0,4% increase expected in 2013.”
Global flat-panel television shipments started the year with a bang, rising by 11% in January compared to the same month in 2012 because of strong seasonal Lunar New Year demand.
However, shipments declined 9% in February and 3% in March as demand plunged following the Lunar New Year buying season, according to the latest IHS figures. The strong performance in January was just high enough to offset the declines during the next two months.
The market is now showing signs of rebounding, with estimated year-over-year growth of 10% in April and another 9% increase forecast in May.
LCD TVs are leading the growth for the overall market, with a 2% expansion in shipments in the first quarter compared to a year earlier. Shipments of LCD TVs amounted to 45,2-million units, up from 44,3-million.
Sales of LCD TVs are being boosted by 50-inch and larger sets, whose share doubled to 10% in February this year, up from 5% during the same time last year.
“LCD TV brands are aggressively increasing their super-larger-sized TV line-up and shipments in order to improve profitability,” Hong says. “Panel makers are following suit. This is resulting in declining prices for the larger sets, attracting more consumer interest.”
In contrast to the strong performance of LCDs, plasma sales are dropping like a rock, constraining the growth of the overall flat-panel market. Global plasma TV set shipments declined to 2,5-million in the first quarter, down a gut-wrenching 22% from 3,2-million one year earlier.
“Plasma shipments are declining because they are losing ground to LCDs in the market for super-sized TVs, especially in the 50-inch segment,” Hong says.